PFM Executive Search is excited to announce the selection of Loveena Chera as the new General Manager, Marketing with London Drugs.
An SFU graduate, Loveena has held various marketing leadership positions at Future Shop and Best Buy over the past 14 years. As Director of Marketing for Best Buy, she was responsible for the national brand strategy as well as retail marketing, category marketing and communications for Best Buy, Best Buy Mobile and BestBuy.ca. Loveena was most recently Director of Merchandising where she drove the appliance strategy as well as ran the gaming, movies and music business for Best Buy and Future Shop.
Outside of work, Loveena serves on the Board for the Children’s Wish Foundation. Her personal passions include traveling and mentoring young professionals, especially young women who are looking for identifiable roles models in leadership roles.