May 29, 2014

Tony Hayes, CEO

By PFM Search

We are delighted to have been part of the recruitment bringing Tony Hayes to the Vancouver Island InsuranceCentres (VIIC) as its new Chief Executive Officer.

Tony’s extensive knowledge of the Canadian brokerage business and experience in the insurance industry will be instrumental in helping VIIC enhance its position as the leading insurance brokerage on Vancouver Island.

A native of BC, Tony has spent most of his career in senior sales and marketing roles in Vancouver, Calgary and Toronto. He has a comprehensive understanding of the BC marketplace and the major stakeholders in the industry. Most recently, Tony served as Vice President of Sales and Marketing for RSA Insurance Canada in Toronto.

Together with VIIC’s management team and Board of Directors, Tony will play a key role in developing and leading the next phase of VIIC’s strategic plan. He is looking forward to returning to BC with his family and will reside in Courtenay, working from VIIC Corporate Administration office.

VIIC is the largest privately owned P&C brokerage on Vancouver Island with our roots going back over one hundred years; with 14 locations from Port Hardy to Victoria. The company offers a wide range of insurance products – including auto, home, business, travel, marine, farm and life and group benefits. VIIC is the market leader in customer satisfaction due to its innovative insurance programs and in-house claims staff.