May 1, 2023

Aditi Bhatt – Chief Commercial Officer – Whitecaps Football Club

By PFM Search

PFM Executive Search is excited to announce that Aditi Bhatt has accepted the role of Chief Commercial Officer with the Vancouver Whitecaps FC, effective April 2023.

 As a member of the club’s senior leadership group, Aditi will oversee the Whitecaps business intelligence, events & fan experience, marketing & content, partnerships, and ticketing sales & service departments.

 Aditi is passionate about soccer and has a track record of excelling in fast-paced and dynamic environments. She brings a wealth of knowledge, experience, and leadership, along with a unique strategic and analytical approach that will help drive the organization forward.

 Aditi previously served as the Vice President and Global Head of Revenue Strategy with Skillz, a leading mobile gaming platform, where she was responsible for managing the company’s revenue generation and growth strategy. Prior to joining Skillz, she spent seven years at Ticketmaster, including her last three as Vice President of Category Management. During her tenure, Aditi helped to deliver multi-billion annual gross sales by leading cross-functional departments in the development and execution of various ticketing strategies. She also oversaw the revenue growth strategy for the launch of identity-based ticketing technology with the NFL and enabled key product changes in response to COVID-19. In the role before that, Aditi created Ticketmaster’s first revenue management function, responsible for delivering dynamic pricing capabilities for resale ticketing.

 Aditi, born and raised in the US, completed her high school in Chennai, India, and has spent nearly two decades in Chicago, Illinois. She will arrive in Vancouver at the start of April with her husband and their son. Her passion for soccer stems from her youth as she helped start the first girls’ team in her high school in India. She holds a Bachelor of Science in industrial engineering, with a minor in business institutions from Northwestern University.

 On behalf of PFM Executive Search, congratulations Aditi!

 PFM Executive Search is recognized as a leader in executive search and has been working with some of the most prominent Canadian private, public, and not-for-profit clients over the past 30-years. We are known for our ability to recruit senior leaders from around the world to top management positions.